Social Media: automated posts

A weekly posting calendar that keeps your Facebook and Instagram active without you writing each post. Each weekly post (a slot) says on which days and at what time to post, what about (a theme and a note), where to take the photo or video from in your Media Folder, and how it goes out. Hotelmente prepares the coming posts a few days ahead with the picture and the texts, so you can see, edit, swap or skip them, and publishes them at their time.

In Social Media → Automated, click Start with 3 suggested slots (wildlife on Monday, your area and the property on Thursday, romance on Saturday, all waiting for your approval) or + Add weekly post to create your own. Then click Turn on. While automated posts are off, nothing new is prepared or published. Facebook and Instagram must be connected in AI settings.

• Name and Theme: Wildlife & nature, your area & the property (for example Manuel Antonio & the property), Romance & couples, or your own theme.
• What the posts should say (optional): a note, for example invite couples for anniversaries and mention the spa.
• Days and Time, in your hotel’s time zone.
• Publish to: Facebook, Instagram or both.
• Photo or video: Photo, Video or Either.
• Where to pick from: tags, folders, favourites only, and people in the picture (any, with people or without).
• Language: English + Spanish in one post, English or Spanish.
• Do not reuse a photo or video for: 30, 60, 90, 180 or 365 days.
• How it goes out: Fully automatic or I approve each post.

Hotelmente searches the tags, captions and descriptions of your Media Folder for any of the slot’s tags, within the folders you chose (none means all), keeping to favourites or to pictures with or without people when you ask for it. Among the matches it skips anything used in any slot within the no-repeat period and picks the least used one. If nothing matches the tags, it picks from the chosen folders; if everything that matches was used recently, it takes the one used longest ago and the post says so. When only a few pictures match, the slot warns that they will repeat. Tag your photos, or let the AI tag them, for better matches.

• Fully automatic: Hotelmente picks, writes and publishes at the time by itself. It is prepared up to 2 days ahead, and you can still see, edit, swap or skip it before, or click Hold for my approval.
• I approve each post: it is prepared a few days ahead (2, 3, 5, 7 or 14 days, as you choose in Prepare posts) and shows Waiting for your approval. Click Approve and it will publish at its time; Undo approval takes it back.

It is not posted. When its time passes without approval, the post is marked Skipped with the note that it was not approved before its time. Nothing goes out without your OK in I approve each post mode. The same happens if Hotelmente could not post while its time passed, for example because Facebook was disconnected.

In Coming up, each post shows its picture, texts, networks and status. You can edit the texts (Save texts), choose Another photo, Skip it, Approve it or Publish now, which asks you to confirm because it goes out publicly right away. Recently lists the posts already published, with View on Facebook or Instagram.

The AI, from the theme, your note, your hotel’s details and the picture’s tags and caption, in the language you chose. The Facebook text ends with your booking link and the Instagram caption points to the link in your bio, both with a few hashtags for the theme. If the AI writer is not available at that moment, the post gets a standard text for the theme that you can edit, marked as such; posts are written by AI again once it is back.

Yes. Set Photo or video to Video or Either and upload your videos to the Media Folder → Videos (MP4, MOV or WebM up to 200 MB). A video goes out as a Facebook video and as an Instagram Reel. Short vertical videos of the rooms, the view or wildlife work best as Reels.

Click Turn off at the top of Automated: nothing new is prepared or published until you turn it on again. To stop one weekly post only, open it and switch off This slot is on, or delete it; its upcoming posts that are not published yet are removed too. To skip a single day, click Skip on that post.

Owners and managers can create and change weekly posts, turn them on or off, approve, edit, swap, skip and publish. Viewers can see the calendar and the coming posts.